These people seem to have no creativity. For one thing, they are not FUNERAL CAR people. They know virtually nothing about the end users or the end use of their products. They don't know or seem to care about what we do or do not like about the cars they build. I am not even convinced that they are CAR people at all. QUOTE]
No imagination and even less creativity and, as Brady said, a complete lack of understanding for the vehicles, what they are used for, their role in upholding or establishing an image for their owners, the tradition behind why the look as they do and obvious complete absence of taste, balance or tradition when it comes to acceptable automotive styling. The current crop of "new" funeral cars are absolutely horrid-looking - a total all-embracing embarassement to the brand badges with which they are adorned. That door stop that Accubuilt is foisting on the profession does not deserve either a Superior or an S&S insignia. They should have let these storied brands die with some dignity instead of hiring "Keller and Wonder"* to design cheese wedges with wheels and then calling them hearses. Sacriledge is what it is and an embarassment to every one of the nation's funeral service professionals. I really feel that it's too late to save these iconic brands unless they obtain some seasoned, talented and knowledgable leadership and soon.
*Those two famous automotive designers Helen Keller and Stevie Wonder - both of whom have obviously found post-fame careers in the American professional car industry. These are people who know an outstandingly styled car when they see it.